03 Aug
|
Social St. (Born Creators Group)
|
Sydney
03 Aug
Social St. (Born Creators Group)
Sydney
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This is the seat for a strategist who can lead clients, mentor a team, and move the needle. You will shape social strategies, oversee creative, and own performance across a diverse roster of brands. Expect leadership, momentum, and visible impact.
Responsibilities
Portfolio strategy and outcomes: Channel architecture, content pillars, experiments, and quarterly OKRs tied to revenue and pipeline.
Creative direction: Clear briefs, hooks that travel, and vertical-first storytelling across Reels, TikTok, Shorts, and LinkedIn.
Performance integration: Collaborate with the paid team to plan assets, create testing matrices, and allocate budgets that enhance CPA, CTR, and ROAS.
Data and measurement: Define north-star metrics, dashboards, UTMs, testing roadmaps, and weekly review rhythms.
People leadership: Mentor coordinators and creators, set QA standards, run rituals, and level up craft with structured feedback.
Client leadership: Present with clarity to heads of marketing and founders, manage risk, guide crisis comms, and protect brand safety.
Delivery excellence: Forecast resourcing, lock timelines, and keep multi-workstream programs on track without quality drift.
Innovation and IP: Build playbooks, templates,
and repeatable systems that scale. Turn wins into case studies.
Growth: Shape proposals, join pitches, and expand scope through smart roadmaps and results.
Qualifications
7+ years in social across multi-brand portfolios.
Track record of leading strategy that delivered measurable growth
Confident with analytics across native platform insights
Comfortable briefing and directing video, designers, creators, and editors
Robust client comms, facilitation, and stakeholder management
Proven experience owning budgets, resourcing, and performance targets
What we are looking for
Decisive, data-literate, and creative. You balance brand with performance and know when to simplify. You rally teams, set clear goals, and deliver.
We love a team player
You give open feedback, protect quality, and keep stakeholders aligned. You build repeatable systems that scale.
What we offer
Leadership and ownership
Training budget for courses and conferences
A seat at the table on pitches and current product builds
Position details
Seniority level: Mid-Senior level
Employment type: Full time
Job function: Marketing and Sales
Industries: Marketing Services
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📌 Social Media Lead Sydney
🏢 Social St. (Born Creators Group)
📍 Sydney