One of Perth's first AI-Native Brand Marketing roles.
Work with cutting-edge AI tools to build multiple nationally recognised brands. AI-Native Brand & Content Marketing Specialist

Location: Perth, Western Australia (Onsite)
Employment Type: Full Time

Build Brands. Shape Stories. Lead the Future of AI Marketing.

Are you the type of person who is constantly experimenting with the latest AI tools before everyone else?

Do you enjoy turning ideas into engaging content, building brands, and creating marketing that gets noticed by both people and AI?

If you're passionate about content, storytelling, AI, and digital marketing, this could be one of the most exciting opportunities in Perth.

We're looking for an AI-Native Brand & Content Marketing Specialist to help build and grow multiple nationally recognised brands across technology, healthcare, social impact and the creative industries.

This is not a traditional marketing role.

We want someone who embraces AI as a creative partner, enjoys learning new technologies, and understands that the future of marketing is about creating authority, trust and discoverability across search engines, AI assistants and social media.

About Us

illuminance Solutions is an award-winning Australian technology company specialising in Microsoft Cloud, AI, Business Applications and Digital Transformation.

Our diverse team works with organisations across Australia to solve meaningful problems through technology and innovation.

Alongside Illuminance, you'll also help grow and market several exciting brands, including:

- AvantCare – Australia's leading software platform for disability and community care providers
- CTMS – Corporate Trust Management System for Native Corporations
- West Australian Indian Film Council (WAIFC) – a not-for-profit strengthening screen industry collaboration between Western Australia and India
- Nilesh.com – personal brand, thought leadership, keynote speaking, innovation and public impact initiatives

No two days are the same, and every brand has a unique story to tell.

Your Mission

Your mission is simple:
Help our brands become recognised, trusted and recommended by both humans and AI.

You'll build authority through great storytelling, engaging content, strategic campaigns and modern AI-powered marketing.

Success will be measured by outcomes, not by how many posts you publish.

What You'll Be Doing

Brand Marketing

- Develop and execute marketing strategies across multiple brands
- Plan and manage integrated marketing campaigns
- Support product launches, announcements and events
- Build executive and thought leadership content
- Strengthen brand consistency across every platform
- Assist with awards submissions, PR opportunities and media releases

Content Creation & Storytelling

- Write blogs, articles and news updates
- Interview subject matter experts and transform conversations into engaging content
- Produce newsletters,



customer stories and case studies
- Repurpose long-form content into multiple formats
- Create content calendars and campaign plans
- Keep every brand active, relevant and engaging

Social Media Management

Manage and grow our presence across:

- LinkedIn
- Instagram
- Facebook
- YouTube

Including:

- Content planning
- Scheduling
- Community engagement
- Campaign execution
- Analytics and reporting
- Audience growth
- Executive personal branding

AI-Powered Marketing

Leverage modern AI tools to create smarter, faster and better marketing. You'll continuously explore and adopt new AI technologies for:

- Writing
- Research
- Graphic design
- Video production
- Image generation
- Content planning
- Workflow automation
- Campaign optimisation

We're looking for someone who genuinely enjoys experimenting with AI and discovering better ways of working.

SEO • AEO • GEO

Help our brands become more discoverable across traditional search engines and emerging AI platforms such as:

- Search Engine Optimisation (SEO)
- Answer Engine Optimisation (AEO)
- Generative Engine Optimisation (GEO)
- Keyword and topic research
- Structured content
- Internal linking
- Metadata optimisation
- AI-friendly content architecture
- FAQ development
- Monitoring search and AI visibility

Website Content Management

You won't be building websites from scratch, but you'll confidently manage and publish content across our websites like:

- Blogs
- News articles
- Landing pages
- Images
- Campaign pages
- Content updates

Experience with one or more of the following CMS platforms is highly desirable:

- WordPress
- Squarespace
- Webflow

Graphic Design & Creative Assets

Create engaging visual content using AI-assisted design tools. This includes:

- Social media graphics
- LinkedIn carousels
- Infographics
- Brochures
- Event collateral
- Presentation slides
- Digital banners
- Short-form videos
- Reels and YouTube assets

Perfection isn't expected, but creativity and initiative are.

Marketing Analytics

Measure what matters by tracking and reporting:

- Website traffic
- Organic growth
- Lead generation
- Social engagement
- Campaign performance
- Search visibility
- AI discoverability

Use insights to continuously improve marketing performance.

What We're Looking For

We care more about curiosity, creativity and capability than years of experience.

You'll ideally have:

- Excellent written and verbal communication skills
- Strong copywriting and storytelling ability
- Experience managing multiple social media platforms




- Strong organisational and project management skills
- An AI-first mindset with a passion for learning
- An eye for design and visual communication
- Basic video editing skills
- Confidence using modern marketing technology
- High attention to detail
- Ability to manage multiple brands simultaneously

Experience With These Tools Is Highly Regarded

- ChatGPT
- Microsoft Copilot
- Claude
- Gemini
- Perplexity
- Canva
- Adobe Creative Cloud
- Adobe Express
- CapCut
- Descript
- ElevenLabs
- Notion
- Figma
- WordPress
- Squarespace
- Webflow
- Google Analytics 4
- Google Search Console
- LinkedIn Analytics
- Meta Business Suite
- Buffer or similar scheduling platforms
- Mailchimp or similar email marketing platforms

You don't need to know every tool, we're looking for someone who enjoys learning new ones.

The Person We're Looking For

You'll probably describe yourself as someone who:

- Loves AI and emerging technology
- Enjoys creating content every day
- Learns current software for fun
- Is naturally curious
- Takes initiative without waiting to be asked
- Enjoys solving problems creatively
- Thinks strategically, not just tactically
- Can transform one conversation into twenty pieces of content
- Wants to build brands that make a positive impact

Why Join Illuminance?

You'll be joining a forward-thinking, innovative and diverse team that values creativity, curiosity and continuous learning.

We don't believe AI replaces people, we believe it empowers talented people to achieve more.

This role offers the opportunity to:

- Work on multiple exciting brands across different industries
- Help shape the future of AI-powered marketing
- Learn and experiment with the latest AI technologies
- Work alongside experienced leaders in technology, healthcare, business and the creative industries
- Contribute to projects that create genuine social and commercial impact
- Grow your career in one of Australia's most innovative technology companies

Location Requirements

This is a Perth-based, office-based position. Applicants must currently reside in Perth, Western Australia, and have full working rights in Australia. This position is not available as a fully remote role, and interstate or overseas applications will not be considered.

Bonus Points

Show us something you've built with AI that you're genuinely proud of.
Whether it's a campaign, workflow, automation, content series, design project or creative experiment—we'd love to see how you think.

Join us and help build brands that people trust—and AI recommends.

Want to stand out? Here’s your chance!

Answer the questions and add a 1–2 minute video. It’s your mini highlight reel. Show us your vibe, your strengths, and what makes you awesome!
Need inspiration?

Just a heads-up: Example video is purely illustrative and wasn’t produced by illuminance Solutions.

📌 Marketing Specialist (Perth)
🏢 Illuminance Solutions
📍 Perth