About the company
Asseti is the category-defining platform for asset intelligence and operations, used by some of the world's largest real estate owners to understand their assets, optimize portfolio performance, and make smarter operational, maintenance, and capital decisions.
We turn complex, fragmented asset information into a single source of truth - combining real-time condition insights with the operational context needed to prioritize work, manage risk, and drive efficient action across large property networks.
Asseti automates condition detection, triage, repair prioritization, and cost forecasting at scale. We streamline asset operations by enabling teams to identify issues, understand impact, coordinate responses, and measure improvement - all within one unified platform.
We're building the intelligence and operational backbone that helps leading organizations run their assets with clarity, consistency, and confidence.
The opportunity
Asseti is entering a pivotal phase.
The platform is already embedded in enterprise decision-making. The next phase of growth is about depth, clarity, and scale – turning powerful intelligence into experiences that customers can trust, navigate, and act on effortlessly.
Design plays a central role in that transition.
This role is an opportunity to define how a complex, data-rich, operational product feels, works, and scales. You'll help shape Asseti as it evolves from a diagnostic platform into a true operating system for asset operations.
The impact of this role compounds. The systems, patterns, and standards you establish will shape every customer interaction and every product decision that follows.
The role
You are the founding design leader at Asseti.




Your responsibility is to define the design foundations, systems, and ways of working that allow Asseti to scale with confidence. You'll work closely with product and engineering to shape how complex customer problems are understood, structured, and translated into explicit, usable experiences.
This is a hands-on role. You will design real product surfaces, work directly with customers, and partner deeply across the business. Over time, you'll also help build and lead a high-quality design function as the company grows.
This role suits someone who sees design as a system for problem-solving, not just a delivery function.
What you will do
Lead Continuous Customer Discovery
Work directly with enterprise customers to deeply understand their day to day and pain points. Every starts and ends with the customer in mind
Run high-quality discovery across interviews, observation, artefact review, and workflow mapping
Translate messy, real-world problems into clear opportunities and prototypes to validate continuously
Shape Product Direction Through Design
Collaborate deeply with product and engineering to frame problems, explore solution spaces, and make deliberate trade-offs
Shape product direction by bringing strong systems thinking and customer insight into everyday decisions




Help teams move faster by creating clarity, alignment, and shared understanding
Build a Scalable Design Practice
Define how design works at Asseti, from discovery through delivery
Leverage AI and modern tooling to accelerate research, synthesis, and iteration
Set the foundations for a future design team, including quality bars, roles, and ways of working
What you will bring
8+ years experience as a product designer working on complex B2B or enterprise software
Strong systems thinking, with experience designing beyond individual screens or flows
You embrace AI tools to enhance your workflow, from discovery and research to generating assets and accelerating the design process.
High agency and sound judgment. You move work forward without needing heavy process or guidance
Experience working directly with customers and stakeholders
A pragmatic approach to design, knowing when to go deep and when to keep things simple
Bonus points for
Experience building or leading a design function from first principles
Experience with data-heavy, analytical, or operational products
Familiarity with asset management, infrastructure, or enterprise operations software
You'll be the first design hire at Asseti, with meaningful ownership over how the product evolves and how design scales.
This is a rare opportunity to shape the foundations of a product that sits at the heart of enterprise operations, working closely with senior product and engineering leaders and directly with customers who operate at real-world scale.
Competitive compensation and equity participation in a high-growth company.

📌 Product Design Lead (Sydney)
🏢 Asseti
📍 Sydney