Job Description

Group Marketing Manager/n

Permanent Position $185,000 package + 10% STI

/n St Leonards location – Hybrid working available 1-2 days WFH per week.

About the Role/n

This is a senior, strategic marketing leadership role within a well-established, growing business in the professional skincare and cosmetics space. Reporting directly to the CEO, you will take ownership of brand strategy and commercial performance across a portfolio of brands, combining the scope of a senior brand manager and senior marketing manager into one high-impact position.

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You will lead the development and execution of integrated marketing programs that strengthen partnerships with professional clinics, elevate brand equity, and accelerate demand across professional channels. This is a role for someone who can identify a commercial opportunity, build a clear plan to capture it, and lead a team to deliver.

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Ideal candidates will have strong strategic capabilities and be people leaders as this role does manage a small team.

Key Responsibilities/n

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- Set strategic direction for the brand portfolio, aligned to commercial and clinic growth priorities

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- Convert business objectives into clear brand plans and annual marketing calendars

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- Drive clinic acquisition, retention, and activation through targeted B2B marketing programs

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- Lead integrated campaigns across clinic channels, social, events, and traditional channels

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- Own end-to-end product launch planning, from strategy through to post-launch performance tracking

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- Build and lead a high-performing team, including one direct report

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- Manage marketing budgets and demonstrate clear return on marketing investment

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- Partner closely with Sales, Education, Operations, and Finance to ensure alignment

/n About You/n

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- 7 to 10 years' experience in marketing or brand roles, ideally across multiple brands, and preferably within a B2B environment

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- Experience within cosmeceuticals, cosmetics, skincare, health, wellbeing, or FMCG sectors is highly regarded

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- Demonstrated experience leading teams

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- Strong strategic and commercial acumen; you ask the right questions about return on investment and back your ideas with a explicit plan

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- A confident, credible presenter who can pitch new ideas to executive stakeholders

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- Excellent copywriting and proof-reading skills, with experience producing high-quality reports and strategic documents

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- High-level organisation and attention to detail across multiple concurrent workstreams

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- Bachelor's degree in Marketing, Business, Communications, PR, or a related field

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- Flexibility to travel and work outside standard hours as required

/n Why Apply/n

This is a rare opportunity to shape brand strategy at a senior level, reporting directly into the CEO, in a business with genuine momentum and ambition. If you are a commercially minded marketing leader who wants ownership over strategy and execution, we would love to hear from you.

Apply now/n

to be considered for this opportunity.

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📌 Group Marketing Manager (Ballarat)
🏢 Cox Purtell
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