Sr Technical Recruiter-APAC @ Carecone, Australia

Direct message the job poster from Care Cone Group.

Hiring for CRM Marketing Specialist.

Location: Remote (Anywhere from Australia).
Position: Permanent / FTE.

Note: Only Australian PR/ Citizen can Apply.

Job Description

We are currently seeking a CRM Marketing Specialist on the Fan Engagement team that will be responsible for executing outbound CRM campaigns. This role will work collaboratively across the organization within Marketing and with key partners such as Data & Analytics, Mar Tech, Product Marketing, Digital Media, and external agencies / vendors.

Responsibilities

- Manage and execute the marketing campaign process from initial request submission to deployment with a focus on outbound marketing channels (e.g., email, SMS, push).
- QA of touchpoints, personalization elements, any dynamic content.
- Campaign build and deployment.
- Drive product, contact and creative strategies to develop and implement large scale CRM campaigns optimized using machine learning, predictive modeling, and personalized content.
- Design and implement A/B and multivariate tests that yield continuous improvements to our fan strategies and lift conversion rates.
- Optimize lifecycle CRM campaigns (e.g., onboarding, reactivation)



using insights and analytics along with automation tools to increase fan LTV.
- Extracting key insights and learnings for future optimization and template efficiency.
- Collaborate with internal stakeholders, partners, and vendors to build the most effective campaign strategies to meet performance targets.

Required Education and Experience

- Bachelor's degree with at least 3-5 years of similar or relevant work experience.
- Experience with CRM tools (Epsilon People Cloud Messaging, Movable Ink, Attentive preferred).
- Prior working knowledge of enterprise level marketing automation platforms (Adobe tools such as AEP, AJO, CJA, Campaign, Marketo, etc. strongly preferred but, others such as SFMC will be considered).
- HTML editing and working knowledge required to be able to make edits to templates.
- Deep understanding of channel KPIs, metrics, and reporting.
- Proficiency in Photoshop.

Seniority level

Mid-Senior level

Employment type

Full time

Job function

Marketing, Information Technology, and Engineering

Industries

Marketing Services, IT System Custom Software Development, and Software Development

Contact

Interested candidates can apply or share updated CV on [email protected] or can reach me on +61 283 195 538.

Regards,

Purnima

#J-18808-Ljbffr

📌 CRM Marketing Specialist (Gold Coast)
🏢 CareCone Group
📍 Gold Coast