Job Description

About the team:

Accenture Song brings together strategy, data, creativity and technology to help organisations create meaningful customer experiences and drive sustainable growth.

Our Content, Experience and Marketing Transformation teams work with leading brands to modernise the way content is planned, created, managed and activated. We sit at the intersection of creative operations, marketing technology, customer experience and emerging AI capabilities.

As AI continues to reshape content production and marketing operations, we help clients design and implement scalable operating models that combine human creativity with automation, enabling more personalised experiences, faster speed to market and improved business outcomes.

About the role:

- Design and optimise enterprise content supply chains across planning, creation, production, approval and activation workflows.

- Identify opportunities to apply generative AI and automation to improve content operations and marketing effectiveness.

- Develop AI-assisted and human-in-the-loop workflows that balance efficiency, quality and governance.

- Support the implementation of AI-enabled content production processes across marketing and creative teams.

- Partner with strategists, designers, MarTech specialists and engineers to deliver integrated content and experience solutions.

- Analyse existing content operations and recommend improvements to processes, technology and governance models.

- Contribute to content architecture, taxonomy, metadata and content governance frameworks.

- Assist clients in adopting new tools, workflows and AI capabilities through training and enablement programs.

- Support workshops, stakeholder engagements and discovery activities focused on content transformation and AI adoption.

- Work with content, marketing and experience teams to improve scalability, consistency and operational efficiency.

Qualification

Qualifications

- Experience in content operations, content strategy, marketing operations,



digital experience or related consulting environments.

- Strong understanding of enterprise content production workflows and content supply chains.

- Experience working with generative AI tools and their application within content creation and marketing operations.

- Knowledge of marketing technology ecosystems including CMS, DAM, CDP, marketing automation and personalisation platforms.

- Understanding of content governance, taxonomy, metadata and content lifecycle management.

- Experience improving operational processes through automation and workflow optimisation.

- Strong stakeholder management and communication skills.

- Ability to work across business, marketing, creative and technology teams.

- Familiarity with AI governance, quality assurance and responsible AI practices.

- Experience with content design, information architecture or customer experience principles is highly regarded.

- Degree qualification in Marketing, Communications, Design, Digital, Technology or a related discipline.

Locations

Melbourne

Additional Information

Equal Employment Opportunity Statement for Australia and New Zealand

At Accenture, we recognise that our people are multi-dimensional, and we create a work environment where all people feel like they can bring their authentic selves to work, every day.

Our unwavering commitment to inclusion and diversity unleashes innovation and creates a culture where everyone feels they have equal opportunity. Our range of progressive policies support flexibility in ‘where’, ‘when’ and ‘how’ our people work to ensure that Accenture is an organisation where you can strive for more,



achieve great things and maintain the balance and wellbeing you need.

We encourage applications from all people, and we are committed to removing barriers to the recruitment process and employee lifecycle. All employment decisions shall be made without regard to age, disability status, ethnicity, gender, gender identity or expression, religion or sexual orientation and we do not tolerate discrimination. If you require any accommodations or adjustments for interviews and/or at work, please reach out to [email protected] or contact us at +61 2 9005 5000 (Australia) or +64 44666056 (New Zealand).

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About Accenture

We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.

We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse workplace. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.

At Accenture, we see well-being holistically, supporting our people’s physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™.

Join Accenture to work at the heart of change. Visit us at www.accenture.com.

📌 AI Content Specialist (Australia)
🏢 Accenture
📍 Australia