At Probe Group, we're powered by passion, driven by curiosity, enriched by a purpose to do it better. We work hard and love a good challenge (or multiple). With clients spanning across the Pacific, Asia and North America, we’re no stranger to thinking big and working with innovative minds to achieve great success. We are dedicated to doing things better than the day before, and our exponential growth is living proof that we have stayed true to this ethos. At Probe, expect to think differently, challenge the norm and find your purpose.

We are seeking a collaborative, strategic, and deeply creative Social Media Coordinator. In this role, you will deliver exceptional community experiences, drive cutting‑edge engagement strategies, and support end‑to‑end content production and publishing across all of our social platforms.

Main Activities & Responsibilities

- Manage and execute the content calendar.
- Optimise content for platform algorithms, jump on real‑time memes and trends, and use Sprout Social for social listening and competitor analysis.
- Edit and optimise visual assets with Canva for quick edits, Adobe Creative Suite for advanced design, and CapCut/mobile tools for trending video formats.
- Own day‑to‑day engagement across all social media platforms, build relationships with brand advocates, monitor brand sentiment, and partner with Customer Service for seamless issue resolution.
- Generate comprehensive reports via Sprout Social, track community health metrics, and present monthly performance reviews with actionable recommendations.





Key Skills & Capabilities

- Proven success in social media and community management, with a track record of improving engagement metrics and managing brand reputation.
- Advanced knowledge of Sprout Social (publishing, custom reporting, and social listening).
- High proficiency in Canva; intermediate skills in Adobe Creative Suite (Photoshop, Premiere Pro); experience with mobile editing tools such as CapCut.
- Deep understanding of the Australian retail landscape, lifestyle, trends, and communities.
- Solid grasp of changing social media algorithms, best practices, and review/reputation management platforms.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.

Why Join Us?

- Collaborate with brilliant marketing minds across the business and watch your ideas come to life.
- Access an unlimited mental‑health and well‑being platform to stay balanced and thrive professionally and personally.
- Enjoy everyday savings on technology, phone bills, fuel, groceries, fashion, restaurants and entertainment through Flare.
- Be the heart of a leading brand’s online presence and help shape its digital voice.

Probe CX firmly believes that the strength of our company lies in the diversity and talent of our people. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, making room for opportunities for each individual to thrive.

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📌 Social Media Coordinator (Melbourne)
🏢 Probe Contact Solutions Australia
📍 Melbourne