Marketing Executive (Gaming) (Sydney)

Marketing Executive (Gaming) (Sydney)

02 Aug
|
Oscars Group
|
Sydney

02 Aug

Oscars Group

Sydney

About the Company:

We're looking for a passionate, creative and commercially minded Marketing Executive to join the Oscars Group Marketing team, supporting gaming marketing initiatives across our diverse portfolio of venues throughout Australia.

With gaming operations across NSW, Queensland, Victoria and South Australia, this is an exciting opportunity to work across a broad portfolio of venues and play a key role in developing marketing initiatives that drive awareness, visitation, customer engagement and revenue.

About the Role:

Reporting to the relevant senior marketing leadership, you'll be responsible for developing and executing marketing initiatives with a strong focus on the gaming side of our venues across the Oscars Group portfolio.

This is a hands-on role where you'll have ownership of campaigns from concept through to execution, working across gaming promotions, digital marketing, social media, content creation, customer engagement, activations, websites and analytics.

You'll be a commercially minded marketer who understands how to create engaging campaigns that drive visitation and customer engagement. You'll be creative, proactive and highly organised, with the confidence to manage multiple venues, campaigns, stakeholders and priorities across a diverse national portfolio.

The role could also suit an experienced Gaming Manager, Venue Manager or similar hospitality professional who has a strong understanding of gaming operations and compliance, combined with a passion for marketing and demonstrated marketing skills or previous marketing experience.

Please note: This is a full-time, five-day in-office role based at the Oscars Group Head Office in Brighton-Le-Sands. The role will require some travel between venues, including interstate travel to South Australia, Queensland, Victoria and regional NSW approximately once or twice per quarter. Occasional weekend work may also be required to support venue events, activations, content creation, promotional campaigns and key gaming initiatives, while maintaining a five-day working week.

Key Responsibilities:

- Develop and execute integrated marketing campaigns designed to drive gaming visitation, engagement and revenue




- Plan and deliver gaming-focused marketing initiatives across digital, social media, email, promotional and in-venue channels
- Develop and manage gaming promotions, campaigns, competitions and customer engagement initiatives
- Create compelling marketing content including social media, EDMs, digital assets, promotional collateral, photography and video
- Manage social media content and community engagement across relevant venue channels
- Support customer loyalty and database initiatives, including targeted communications and promotional campaigns
- Coordinate marketing activations, events and promotional activities across the gaming portfolio
- Ensure gaming marketing activity is appropriately tailored to the relevant state-based regulatory environment
- Brief and manage external agencies, designers, photographers and other marketing partners where required
- Monitor and optimise campaign performance using platforms including Google Analytics, Meta Business Suite and other reporting tools
- Manage marketing budgets, reporting and analytics, providing insights and recommendations to maximise ROI
- Maintain venue listings, digital profiles and online content to ensure information remains current and engaging
- Collaborate with venue management, gaming teams and wider marketing stakeholders to identify opportunities that strengthen the venues' brands and support commercial objectives

About You:

- 2+ years' experience in a marketing role, ideally within gaming, hospitality, pubs, entertainment or leisure
- (Alternatively, this role may suit an experienced Gaming Manager, Venue Manager or similar hospitality professional with strong gaming knowledge, a passion for marketing and demonstrated marketing skills or previous marketing experience)
- Proven experience planning,



executing and evaluating marketing campaigns
- A strong understanding of digital marketing principles including social media, paid advertising, email marketing and content strategy
- Experience developing promotions and customer engagement campaigns
- Working knowledge of Google Analytics, Google Ads, Meta Business Suite and Meta Ads Manager, with the ability to interpret data and make informed marketing decisions
- Excellent copywriting, storytelling and content creation skills
- Strong organisational skills with the ability to manage multiple venues, campaigns and deadlines
- Outstanding communication and relationship-building skills, with the ability to work collaboratively across venue teams and external partners
- Commercially minded with a genuine interest in driving visitation, engagement and measurable marketing results

• An understanding of gaming advertising rules and regulations across different Australian states would be highly regarded

• Full Australian working rights (sponsorship is not available for this role)

Benefits:

- Work across a diverse portfolio of gaming and hospitality venues nationally
- Internal and external training and development opportunities
- Employee Assistance Program
- Employee discounts across Oscars Group venues
- Reward and recognition initiatives
- Supportive and collaborative team setting

About Us:

Oscars Group is a passionate, creative, and dynamic privately owned hospitality group founded by the Gravanis family in 1986 with the acquisition of a single pub in Sydney's Inner West.

Today, Oscars Group is one of the largest privately owned hospitality groups in Australia, featuring an ever-expanding portfolio of 45+ assets across NSW, Queensland, South Australia, and Victoria. The group operates across accommodation, pubs and gaming, retail liquor, conference and event centres, premium restaurants, chartered vessels, and commercial and residential developments.

We are committed to creating environments where our people can grow, develop, and deliver exceptional guest experiences.

Apply now and Join the Fun with Oscars Group!

📌 Marketing Executive (Gaming) (Sydney)
🏢 Oscars Group
📍 Sydney

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