The company

Our client is a company that has been around for 30+ years in Australia They sell a range of consumer electronics and IT products under a number of brands including private label and commercial brands. Products can be found in leading national retailers and mass merchants as well as online. They have a great reputation with their customers for supplying quality product backed up by exceptional service.

Due to the strong sales growth, and desire for NPD and further growth, they are now looking for an entrepreneurial, experienced, strategic, creative and communicative product manager / product marketing specialist for their business to drive category growth from new and emerging categories, be an expert on the product & technological area and markets in which you are responsible, assess recent product opportunities ensuing effective time to market and efficient sales penetration. In line with the product and marketing team objectives, implement effective strategies to maximise return and increase market share. At all times, ensure company profit, revenue and stock day targets are met.

The ideal candidate for this role will have at least 2 to 3 year's experience in such roles in a product based company (preferably CE, appliances, toys, or similar.)

The role

Based at Sydney head office,



the role will be responsible for:

- New product assessment, business case.
- Annual plans, 3 year road plans
- Procurement, strategy and innovation
- Product roadmaps, Go To market, category reviews, PR and product launches.
- Developing the range of products & brands with the sales team
- Attend client meetings and present with the sales team
- Creating category plans for rolling 12 months
- Understanding the consumer markets,
- Pricing and positioning
- Segmentation and sizing

Skills For this role it is essential that you can demonstrate a successful category and / or product manager background with a (preferable) FMCG product. You are entrepreneurial, proactive, have a technical aptitude and a drive to ‘own’ this category. Someone from a large, structured business that is looking solely with existing roadmaps and processes might not be suitable. Important also is:

- Technical – understands feature benefits and communicate them.
- You can create a category plan and understand consumer insights.
- PSI or inventory / forecasting experience
- Develop a roadmap for new products.
- An in depth understanding of the logistical processes

If this is you, please contact Robbert Sindorf confidentially

📌 National Product Manager – FMCG - Consumer Goods (Sydney)
🏢 Sindorf Marsh
📍 Sydney