Sales & Business Development Executive

Are you a motivated sales professional who enjoys building relationships, generating new business and converting opportunities into results? Mercure Ballarat Hotel & Convention Centre is seeking a dynamic Sales & Business Development Executive to join our team in a full-time capacity.

Set across beautifully landscaped gardens, Mercure Ballarat is a leading regional hotel and conference destination, offering approximately 100 accommodation rooms, extensive conference and event facilities, and a strong presence within Ballarat’s corporate, leisure and events market.

This is an exciting opportunity to play a key role in growing our corporate accommodation, conference, events and group business while developing strong relationships throughout Ballarat and the wider Victorian market.

Why Join Us?

- Be part of a positive, supportive and growing hotel team.
- Take ownership of business development and revenue growth.
- Build valuable relationships with local businesses, government organisations, event planners and corporate clients.
- Access genuine career development and progression opportunities.
- Enjoy a flexible and rewarding working environment.
- Work at one of Ballarat’s leading hotels and conference destinations.

Your Responsibilities

As a key member of our Sales and Conference & Events team, you will:
- Proactively identify and secure recent corporate, conference, group, accommodation and event business.
- Develop and manage a strong sales pipeline through outbound calls, networking, appointments and local market engagement.
- Build long-term relationships with corporate clients, government organisations, sporting groups, event organisers, travel partners and local businesses.




- Respond promptly to sales and event enquiries and prepare tailored proposals and quotations.
- Conduct client meetings, hotel tours and site inspections.
- Convert qualified opportunities into confirmed accommodation, conference and event bookings.
- Grow existing client accounts while identifying opportunities for repeat and additional business.
- Represent Mercure Ballarat at networking events, industry functions, trade events and business forums.
- Maintain accurate sales activity, account information and follow-up records.
- Work closely with the Revenue, Reservations, Conference & Events and Hotel Operations teams to maximise revenue and deliver an exceptional client experience.
- Assist with the coordination and handover of confirmed events to ensure all client requirements are clearly communicated and delivered.

About You

We are seeking someone who has:
- Previous experience in hotel sales, business development, events, tourism or a related customer-focused industry.
- A proven ability to build relationships and generate new business.
- Strong communication, presentation and negotiation skills.
- A proactive and confident approach to outbound sales.
- Excellent organisational skills and attention to detail.
- The ability to manage multiple opportunities and priorities.
- A genuine passion for hospitality, sales and customer service.
- A positive, results-driven attitude and the ability to work effectively within a close-knit team.

Experience in conference and event sales, corporate accommodation sales or the Ballarat business community would be highly regarded. If you are ready to take ownership of a growing sales portfolio and make a meaningful contribution to the success of Mercure Ballarat Hotel & Convention Centre, we would love to hear from you.

Apply today and take the next step in your sales and business development career.

📌 Sales/Coordinator Conferencing & Events (Ballarat)
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