02 Aug
|
Verve Partners
|
Newcastle
02 Aug
Verve Partners
Newcastle
Verve Partners has partnered exclusively with a well known and established Australian manufacturing business delivering high quality engineered solutions across multiple industries.
They are seeking an experienced Marketing Manager to strengthen the organisation’s brand, market presence, digital visibility and engagement with customers, industry stakeholders and the broader community.
About the role
Reporting to the General Manager, this is a broad and hands on prospect combining marketing strategy with content creation, brand management, communications and digital growth.
You will work closely with senior leaders, sales teams and technical specialists to translate complex information into clear and engaging content. You will also take ownership of the company’s website and SEO strategy, improving organic visibility, audience engagement and qualified enquiry generation.
Key responsibilities
- Develop and implement an integrated marketing and communications strategy aligned with business priorities
- Strengthen brand consistency across all internal and external communication channels
- Lead website improvements, digital content and ongoing website management
- Develop and deliver an SEO strategy focused on organic visibility, website traffic and qualified enquiries
- Create engaging content including case studies, project profiles, capability statements, presentations and customer communications
- Manage social media activity and maintain a professional and authentic brand presence
- Support sales and business development through proposals, tenders, campaigns and targeted communication material
- Coordinate photography, video,
creative and digital providers when required
- Monitor website performance, campaign activity, engagement and enquiry sources
- Use data and audience insights to continually improve marketing outcomes
What you will bring
- Demonstrated experience across marketing, communications, content, corporate affairs or a related discipline
- Strong writing, editing and storytelling skills
- Experience developing and implementing practical marketing and communications plans
- Experience managing websites, social media, digital content and communication campaigns
- Practical knowledge of SEO, website optimisation and organic lead generation
- The ability to understand technical or complex information and communicate it clearly
- Strong stakeholder engagement skills and confidence working with senior leaders and external providers
- The ability to manage multiple projects, priorities and deadlines
- A hands on approach and the confidence to take ownership of the marketing function
- Experience within manufacturing, engineering, construction, professional services or another business to business environment will be highly regarded.
In return
- Take ownership of marketing and communications for an established Australian business
- Influence brand direction, digital growth and market positioning
- Work directly with senior leadership and operational teams
- Enjoy a varied role combining strategy with hands on delivery
- Build a long term career within a growing Newcastle based organisation
For more information or a confidential conversation, please contact Simon Rutten, Executive Director at Verve Partners, on 04•• ••• 446.
📌 Marketing Manager (Newcastle)
🏢 Verve Partners
📍 Newcastle