Title:Marketing & Engagement Advisor
Reports to:Director, PMV Group
Location:Perth (supporting delivery across Perth, Adelaide, Karratha)
PMV Group delivers nationally recognised training and engineering services to Australia's energy and resources sector, working with clients including BHP, Rio Tinto, Woodside, Chevron, Yara, Water Corp, Fortescue and ASC across Australia.
We're looking for a Marketing & Engagement Advisor to own our marketing, digital presence and lead-to-enrolment pipeline across PMV Training.
The right person brings both digital marketing skill and genuine client-facing ability.
You're comfortable picking up the phone, building relationships, and representing PMV well.
You're willing to learn our business properly: what we deliver, who we deliver it to, and why it matters to the sector.
We're a close team and we pride ourselves on our culture.
You'll work with compliance, sales, training coordination and our delivery team every week, so being a team player matters as much as being good at the job.
You'll see the results of your work in enrolments, in the pipeline, and in how the business grows.
If you're a genuine team player, curious, adaptable, and you bring a continuous improvement mindset, please reach out!
Purpose
Own marketing communications, digital presence and the lead-to-enrolment pipeline across PMV Training (RTO) - from first touch through to enrolled and engaged student.
Key responsibilities
Plan and deliver multi-channel content and campaigns (social, eDM, web)
Own the website: course pages, new course launches, copy accuracy and ongoing audit/remediation (work with our in-house developer)
Work with compliance to ensure all marketing and course information is correct
Manage and optimise HubSpot: segmentation, lead scoring, campaign reporting, pipeline hygiene
Own the lead pipeline end to end - qualification, follow-up, conversion tracking, revenue forecasting by intake




Track enrolment drop-off and re-engage lapsed leads and students
Design and maintain the systems connecting marketing, enrolment and student communications (HubSpot - Axcelerate)
Work closely across compliance, sales, training coordination and delivery teams - much of this role runs on getting the right information from the right people, so you have to have a team mindset
Coordinate external partners (designers, SEO, agencies) and hold brand consistency
Essential
3-5 years in marketing, with demonstrated ownership of a lead pipeline (not just campaign execution)
Hands-on CRM administration - HubSpot strongly preferred
Confident with numbers - conversion rates, forecast revenue, campaign ROI
Desirable
VET / RTO sector experience, or another regulated education environment
Familiarity with HubSpot, WordPress, SEO, Google and Meta Ads
Exposure to CRICOS / international student marketing
Energy, resources or engineering sector background
Why join PMV?
This is a hands-on role where your work will directly influence enrolments, client engagement and business growth.
You will join a close, practical and rapid-moving team that works across nationally recognised training, engineering, high-risk technical training and major industry client relationships.
You will have genuine ownership of PMV's marketing activity, digital presence and lead-to-enrolment pipeline, with the support of compliance, sales, training coordination and delivery teams.
This role suits someone who wants more than a narrow marketing position.
You will be close to the business, close to the clients and close to the outcomes.
How to apply
Please submit your resume and a short cover letter outlining your marketing experience, CRM/pipeline experience and why this role interests you.
PMV Group is an equal opportunity employer.
We welcome applications from people who bring the right attitude, capability and willingness to learn our business.

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