GWG Recruitment is partnering with an iconic FMCG brand to recruit an experiencedSenior Social Media Specialistfor a 3-month contract.
This is an exciting opportunity to join a well-known household brand during a busy period, leading social media strategy, campaign execution and performance across a portfolio of recognised consumer brands.
This role would suit a hands-on social media professional who thrives in a fast-paced workplace and enjoys balancing strategic thinking with day-to-day campaign delivery.
What's on Offer
3-month contract with an immediate start preferred
Monday to Friday position
Hybrid working arrangement (3 days per week in the Berkeley Vale office)
Opportunity to work with one of Australia's most recognised FMCG organisations
Collaborative, high-performing marketing team
Competitive hourly rate based on experience
About the Role
Reporting to the Media Manager, you will take ownership of social media planning, execution and optimisation across a portfolio of consumer brands.
You'll work closely with internal stakeholders and agency partners to deliver engaging campaigns that drive brand awareness, customer engagement and measurable business outcomes.Key responsibilities include:
Developing and delivering integrated social media strategies and campaigns
Managing paid social campaigns across Meta, TikTok and other key platforms
Monitoring campaign performance and providing data-driven insights and recommendations
Managing influencer partnerships and social collaborations
Creating and approving engaging social content aligned with brand guidelines




Partnering with agencies and internal marketing teams to deliver best-practice social campaigns
Managing campaign budgets and maximising ROI
Supporting and mentoring junior team members where required
About You
To be successful, you'll bring:
5+ years' experience in social media, digital marketing or integrated digital campaigns
Strong experience managing paid social campaigns and media buying
Advanced knowledge of Meta Ads Manager, TikTok Ads Manager and digital campaign optimisation
Experience interpreting campaign analytics and translating insights into action
Excellent copywriting and content planning skills
Strong stakeholder management and project coordination abilities
Experience working with agencies, influencers and cross-functional marketing teams
A tertiary qualification in Marketing, Communications or Digital Marketing (preferred)
Apply Now
If you're available to commence at short notice and are looking for an opportunity to work with an iconic consumer brand on an exciting contract, we'd love to hear from you.As an equal opportunity employer, we are committed to building inclusive and respectful workplaces, strengthened by diversity and encourage applications from First Nations Peoples, all genders, those from culturally diverse backgrounds, LGBTIQA+ community and people with disability, of all ages and backgrounds.
We strive to provide a barrier free and equitable recruitment experience.
If you do require an adjustment during the recruitment process, please contact your consultant via the phone number or email above

📌 Senior Social Media Specialist (New South Wales)
🏢 GWG Recruitment
📍 New South Wales