Digital Marketing Manager | Ai, Growth & Performance (Queensland)

Digital Marketing Manager | Ai, Growth & Performance (Queensland)

31 Jul
|
@
|
Queensland

31 Jul

@

Queensland

$130,000 – $140,000 per year + 12% Superannuation
This is more than a Digital Marketing Manager role.
It's an opportunity to build, lead and continually improve the marketing of one of Australia's leading affordable housing companies.
At Express Portables, marketing isn't a support function.
It's one of the biggest drivers of our future growth.
That's why we're investing heavily in AI, HubSpot, automation, technology and the people who can help us stay ahead.
We're looking for an experienced Digital Marketing Manager to lead our in-house marketing team while remaining hands‐on in delivering strategies and initiatives that drive measurable business growth.
If you're looking for a role where your ideas are heard, your decisions make an impact and you'll have the freedom to improve how a business markets itself, we'd love to hear from you.
This is a full‐time, in‐office position based at our modern Molendinar office on the Gold Coast.
We believe our best ideas come from working closely together, collaborating across departments and making decisions quickly as a team.
About the Role
This is a genuine leadership role, but we're not looking for someone who simply manages people and reviews reports.
We're looking for a hands‐on leader who enjoys rolling up their sleeves, working alongside the team and being actively involved in the execution of marketing initiatives.
You'll lead a small in‐house marketing team consisting of a Digital Marketing Specialist, Marketing Assistant and Web Developer.
No two weeks are the same.
You could be reviewing marketing performance with the Directors in the morning, planning a product launch with the team before lunch, then spending the afternoon refining Google and Meta campaigns, testing new AI workflows or building new automations and customer journeys within HubSpot Marketing Hub.
You'll lead the day‐to‐day marketing function across Express Portables and Express Wellness while remaining actively involved in the execution of campaigns, reporting, automation and continuous improvement.
Marketing is a significant investment for our business and one of the key drivers of our future growth.
You'll have the opportunity to shape the direction of our marketing department, improve systems and processes,



implement current technology and build a marketing function that continues to evolve with the rapidly changing digital landscape.
Just as importantly, you'll help the Directors understand what's working, what's not and where the next opportunities for growth exist.
Through meaningful reporting and commercially focused recommendations, you'll provide confidence that our marketing investment is delivering measurable results.
You'll lead our in‐house marketing team and be responsible for the overall direction and performance of the department.
Working closely with the Directors and other departments, you'll ensure marketing initiatives align with business objectives and continue delivering measurable commercial outcomes.
Your focus won't simply be generating more traffic or increasing social media engagement.
It'll be increasing lead quality, increasing conversions, strengthening our brands and driving profitable business growth.
You'll continually analyse campaign performance, identify opportunities, test new ideas and make informed decisions based on data rather than assumptions.
We're looking for someone who enjoys improving things.
Someone who sees opportunities where others see problems and naturally looks for smarter ways to achieve better results.
AI is becoming a fundamental part of how we market, communicate and operate as a business, and we're looking for someone who wants to stay at the forefront of how it's transforming marketing.
We're currently implementing HubSpot across the business and continuing to invest in automation, reporting and AI‐powered workflows.
You'll play a key role in helping us unlock the full potential of these platforms by identifying opportunities to streamline processes, reduce manual administration, improve reporting and create smarter, more personalised customer experiences.
We don't expect you to know every AI platform on the market.




What we're looking for is someone who's naturally curious, enjoys learning and is excited about finding better ways to market our business as technology continues to evolve.
You'll oversee the ongoing improvement of our Shopify websites, ensuring they continue to deliver an outstanding customer experience while supporting lead generation, sales and long‐term business growth.
Working across Express Portables and Express Wellness, you'll coordinate product launches, improve website performance and ensure our digital presence continues to evolve alongside our products and marketing.
You'll also work closely with our Sales team to improve the customer journey from initial enquiry through to sale, identifying opportunities to increase conversions, strengthen customer engagement and deliver a better overall experience.
Who Will Succeed in This Role?
You'll succeed in this role if you're commercially minded and genuinely enjoy improving things.
You don't wait to be told what to do.
You're proactive, naturally curious and always looking for ways to improve marketing performance, customer experience and internal processes.
You're comfortable working directly with business owners and can explain marketing performance in plain English, turning data into practical recommendations that support better business decisions.
You enjoy leading people, improving systems and delivering measurable results.
Most importantly, you care about outcomes.
You understand that successful marketing isn't measured by impressions or clicks alone.
It's measured by quality leads, stronger brands, improved conversion rates and profitable business growth.
You'll ideally have experience across many of the following:
If you don't tick every box but believe you're the right person for the role, we'd still love to hear from you.
$130,000-$140,000 + 12% Super
Work directly with the Directors and influence business strategy
Lead the evolution of our AI, HubSpot Marketing Hub & Marketing Technology
Help shape the future of affordable housing in Australia
Modern office with continual investment in software and AI tools
Ongoing investment in learning, technology and professional development
Build something meaningful and make a genuine impact
#J-*****-Ljbffr

📌 Digital Marketing Manager | Ai, Growth & Performance (Queensland)
🏢 @
📍 Queensland

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