Sitting within Client Solutions, part of TEG Marketing, Media & Intelligence, this is one of four portfolio-based roles partnering directly with contracted venues and promoters across South Australia, Western Australia and the Northern Territory.
You'll turn data and analysis into strategies that maximise ticket sales and yield, drawing on Ticketek Marketing, TEG Media and TEG Intelligence to give clients a coordinated, capability-backed plan.
This role is based in Adelaide or Perth and while the focus is retention and value maximisation within your existing client base, you'll also act as an evangelist for the full TEG marketing, media and intelligence stack, surfacing growth opportunities for the wider Client Solutions team.
Requirements
Proven Track Record: 5+ years in a sales, marketing strategy or account management role with a strong data or analytics component, ideally within ticketing, entertainment, media or events.
Analytical Translator: Strong working knowledge of audience/purchasing behaviour data, sales trend analysis and web analytics, with the ability to translate data into practical, client-facing strategy.
Trusted Advisor: Strong client relationship management skills, with the ability to act as a trusted advisor to venue and promoter stakeholders and a working understanding of pricing and yield optimisation concepts.
Collaborative Operator: Ability to work across multiple capability teams (marketing, media,



data) to assemble a coherent strategy for each client, with a strong understanding of data privacy obligations relevant to client and consumer data handling.
Desirable Extras: Experience commercialising data products or data-driven marketing solutions, affiliate/partner channel marketing exposure, familiarity with pricing/yield optimisation tools, and existing relationships within the venue and/or promoter landscape.
Core Competencies
Demonstrates expertise in sales strategy, client relationship management, and data-driven marketing solutions, with a robust focus on audience behavior analysis and yield optimization.
Proven ability to collaborate across teams to develop coherent strategies that maximize ticket sales and client value.
Highest-signal resume keywords
Sales Strategy Development
Client Relationship Management
Data Analysis and Interpretation
Yield Optimization
Cross-Functional Collaboration
ATS Optimization Keywords
Hard Skills
Data Analysis
Sales Trend Analysis
Web Analytics
Pricing Optimization
Yield Optimization
Soft Skills
Client Relationship Management
Collaborative Teamwork
Strategic Thinking
Industry Keywords
Ticketing
Entertainment
Media
Events
Data Privacy
Tools & Technologies
Ticketek Marketing
TEG Media
TEG Intelligence
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📌 Strategic Sales & Marketing Lead — Yield Growth (South Australia)
🏢 Jobtailor
📍 South Australia