01 Aug
|
Jobtailor
|
Melbourne
01 Aug
Jobtailor
Melbourne
Responsibilities
- Translates market specific sales strategies, plans and targets into effectful marketing plans and initiatives for South Pacific
- Proactively and timely communicates and documents the market(s) marketing plan and activities as part of the Milestone Marketing planning and communication regime.
- Sets the market specific marketing targets for globally agreed KPIs.
- Delivers effective channel marketing initiatives within South Pacific as per agreed business objectives. Collaborate with the Channel Marketing team and Partner Marketing team and supports execution where possible.
- Anchors, delivers and follows through on internal sales enablement initiatives within South Pacific.
- Leads the roll-out of global campaigns timely and efficiently as per agreed objectives in South Pacific.
- Supports development and oversees execution of localized digital demand generation initiatives, working with Global Demand Generation team to run and optimize performance in APAC.
- Plans and oversees execution of events and tradeshows (online and offline) in coordination with regional event execution team members in APAC.
- Identifies and oversees development of relevant local references and case studies across APAC.
- Plans and executions co-marketing with selected technology partners, as per the global Technology Partner Strategy.
- Develops and guides the earned and own media coverage in South Pacific in collaboration with global marketing.
- Understands the perception and level of brand awareness in South Pacific and is committed to strengthening the position through all marketing efforts.
- Works intimately with the regional sales managers and other key stakeholders to set plans, define must win battles, evaluates performance and business requirements.
- Proactively shares and leverages best practices across the regional marketing group.
- Establishes and nurtures trusted relationships with channel partners to continuously drive growth and sales in South Pacific.
- Develop, manage, and optimize their sub-regions marketing budget, ensuring optimal allocation of resources, cost-effective execution of initiatives, as well as accurate and timely forecasts and reporting.
- In line with global standards, monitors and analyzes key performance metrics for South Pacific to measure the effectiveness of marketing campaigns and initiatives, providing insights and recommendations for continuous improvement.
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related discipline.
- 10+ years of B2B marketing experience, ideally within technology, software, IT, cybersecurity, SaaS, or channel-driven industries.
- Proven experience developing and executing integrated marketing campaigns that drive measurable business outcomes.
- Robust event management, partner marketing, and demand generation experience.
- Experience working with channel ecosystems, distributors,
resellers, and strategic partners.
- Strong project management and stakeholder management skills.
- Commercial mindset with the ability to translate data and insights into action.
- Excellent communication and relationship-building skills.
- Self-motivated, proactive, and comfortable working in a fast-paced, international environment.
- Proven experience collaborating effectively with remote teams across regional and global locations.
Core Competencies
Demonstrates expertise in developing and executing integrated marketing campaigns, managing event logistics, and optimizing demand generation initiatives within the technology and channel-driven sectors. Proven ability to analyze performance metrics and translate insights into actionable marketing strategies.
Highest-signal resume keywords
- B2B Marketing Experience
- Integrated Marketing Campaign Development
- Event Management
- Demand Generation
- Stakeholder Management
ATS Optimization Keywords
Hard Skills
- Marketing Strategy
- Campaign Execution
- Performance Analysis
- Budget Management
- Channel Marketing
Soft Skills
- Excellent Communication
- Relationship Building
- Self-Motivated
- Proactive
- Project Management
Certifications & Qualifications
- Bachelor's Degree in Marketing
- Bachelor's Degree in Business
- Bachelor's Degree in Communications
Industry Keywords
- Technology
- Software
- IT
- Cybersecurity
- SaaS
- Channel Ecosystems
- Distributors
- Resellers
- Strategic Partners
- Global Marketing
#J-18808-Ljbffr
📌 Marketing Manager (Melbourne)
🏢 Jobtailor
📍 Melbourne