Lead. Inspire. Grow with Coach.

At Coach, we're known for crafting beautiful products, delivering exceptional customer experiences, and empowering our teams to thrive. We are seeking a passionate and results-driven Assistant Store Manager to join our team at Essendon DFO, supporting the Store Manager in driving store performance, leading a high-performing team, and bringing the Coach brand to life every day.

About the Role

As Assistant Store Manager, you will play a key role in delivering an elevated customer experience while supporting all aspects of store operations. You will lead from the front, inspire your team to achieve sales goals, and foster a positive and inclusive culture that reflects the Coach brand.

This is an exciting opportunity for an experienced retail leader looking to further develop their management career within a globally recognised luxury retail brand.

Key Responsibilities

- Support the Store Manager in achieving sales, KPI, and profitability targets
- Deliver exceptional customer experiences and champion Coach's luxury service standards
- Lead, coach, and develop team members to maximise performance and engagement
- Drive clienteling initiatives and build long-term customer relationships
- Assist with recruitment, onboarding, training, and succession planning
- Support inventory management, visual merchandising, and store presentation standards




- Ensure operational excellence, compliance, and loss prevention practices are maintained
- Act as Store Manager in their absence, confidently overseeing daily operations

About You

You are a motivated retail leader who thrives in a rapid-paced customer-focused environment.

To be successful, you will have:

- Previous experience in an Assistant Store Manager, Supervisor, or Team Leader role
- Proven ability to drive sales performance and achieve KPIs
- Strong coaching and people leadership skills
- A passion for delivering exceptional customer service
- Experience working in premium, fashion, luxury, or lifestyle retail environments is highly regarded
- Excellent communication, organisation, and problem-solving capabilities
- Tuesday to Saturday roster

What We Offer

- Competitive salary package plus incentives
- Generous employee discounts across Coach and Kate Spade
- Career development and progression opportunities within a global organisation
- Ongoing training and leadership development programs
- A supportive, collaborative, and inclusive team culture
- The opportunity to represent one of the world's most iconic luxury brands

If you're passionate about luxury retail, developing people, and delivering exceptional customer experiences, we'd love to hear from you.

📌 Assistant Store Manager | Coach | Essendon DFO
🏢 Tapestry
📍 Essendon