31 Jul
|
Important Business
|
Sydney
31 Jul
Important Business
Sydney
Marketing & Brand Manager
Construction & Hospitality Location: Sydney, NSW
Employment Type: Full-Time
About the Opportunity
We are seeking a creative, commercially minded Marketing & Brand Manager to lead the marketing activities for two exciting and growing businesses operating in the construction and hospitality sectors.
This is a diverse, hands-on role where no two days are the same. You will be responsible for building and protecting our brands, creating engaging content, managing digital marketing campaigns, and helping drive business growth across both companies.
This position is ideal for someone who enjoys balancing strategic thinking with practical execution and thrives in a fast-paced, entrepreneurial workplace.
About the Role
Reporting directly to senior management, you will be responsible for developing and implementing marketing strategies that strengthen our market presence and generate new business opportunities.
Key Responsibilities
- Develop and implement annual marketing strategies for both businesses
- Work closely with Hotel operations to coordinate and synchronise marketing initiatives to maximise occupancy, ADR and F&B; revenue
- Manage and grow each company's brand identity and positioning, continually redefining where necessary
- Create engaging content across multiple digital platforms
- Manage all social media channels including LinkedIn, Facebook, Instagram and emerging platforms.
- Plan, create and schedule social media campaigns
- Oversee website management, updates and ongoing optimisation.
- Coordinate SEO and SEM initiatives to improve online visibility.
- Develop email marketing campaigns and customer communications.
- Design brochures, capability statements, presentations and other marketing collateral.
- Coordinate photography, videography and promotional content
- Build relationships with influencers to promote our boutique 4-star hotel, coordinating stays and measuring ROI
- Produce case studies highlighting completed projects and client success stories.
- Manage relationships with external marketing agencies, designers and suppliers where required.
- Monitor website analytics, campaign performance and marketing ROI
- Monthly reporting to senior management of both businesses to outline initiatives undertaken and ROI
- Identify sponsorship, PR and promotional opportunities.
- Support business development activities through marketing initiatives.
- Assist with event planning, trade shows, client functions and industry networking events.
- Ensure brand consistency across all customer touchpoints.
- Stay current with marketing trends, digital technologies and AI marketing tools.
About You You are a proactive marketing professional who enjoys taking ownership and bringing ideas to life.
You will ideally have
- 3+ years' experience in a marketing role.
- A qualification in Marketing, Communications, Digital Marketing or a related field.
- Strong understanding of digital marketing strategies.
- Experience managing websites (WordPress or similar CMS preferred).
- Experience using Canva and/or Adobe Creative Suite.
- Excellent copywriting and communication skills.
- Photography and video content experience (desirable).
- Strong social media management experience.
- Knowledge of SEO, Google Analytics and digital advertising.
- Excellent organisational and project management skills.
- Ability to manage multiple brands and competing priorities.
- High attention to detail and a creative mindset.
- A positive, collaborative attitude with the ability to work independently.
What We Offer
- Opportunity to build and shape two exciting brands
- Diverse and creative role with genuine autonomy
- Exposure to both the construction and luxury/boutique hospitality markets
- Supportive and entrepreneurial leadership team
- Opportunities for professional growth and career development
- Competitive salary package based on experience
About Our Businesses Our businesses operate within the construction and boutique hospitality sectors, delivering high-quality projects and services with a strong focus on customer and guest experience. As we continue to grow, marketing will play a critical role in strengthening our brands and supporting future expansion.
How to Apply
If you're passionate about branding, digital marketing and creating engaging content, we'd love to hear from you.
Please submit your
- Resume
- Cover Letter
- Portfolio or examples of previous marketing work (where available)
Applications will be treated in the strictest confidence.
📌 Marketing & Brand Manager (Sydney)
🏢 Important Business
📍 Sydney