Pet Circle in Sydney is seeking a CRM Technology & Strategy Lead to own Braze end-to-end, including journey architecture, decisioning, deliverability, QA, automation and measurement. You will translate the customer strategy into personalised programmes across email, SMS, and push.
Work closely with Data, Analytics and Merchandising, manage the CRM agency, and present CRM strategy to senior stakeholders. This role offers high visibility as CRM capability accelerates, with versatile office/home
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📌 CRM Architect & Personalisation Lead (Braze Expert) (New South Wales)
🏢 Millell
📍 New South Wales
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