What you’ll do

- Run the social content calendar across Instagram, Facebook, TikTok, YouTube, and LinkedIn as relevant.
- Film and edit walkarounds, workshop/process clips, detailing, deliveries, and event b-roll (reels + longer cuts).
- Schedule posts and stories; monitor comments/DMs and flag sales opportunities quickly.
- Maintain brand tone: honest, premium, craftsmanship-focused—accurate vehicle and compliance messaging.
- Create templates and simple graphics (thumbnails, stories, promo tiles) aligned with on-site signage.
- Support paid social with the specialist: provide creatives, captions, and UTM links; review basic Meta insights.
- Work with sales/workshop for daily capture opportunities using repeatable shot lists.
- Organise media libraries, consent notes for customer features, and rapid turnarounds for new stock arrivals.
- Report weekly on what’s working (reach, saves, profile visits, enquiry assists) and iterate formats.

What we’re looking for

- 2+ years creating brand content (automotive or premium retail strongly preferred).




- Portfolio showing video + photo skill (not only phone snapshots).
- Comfortable community management and reputation awareness.
- Reliable publishing discipline and ability to take creative direction.
- Respect for workshop safety and customer consent on camera.

Nice to have

- JDM / enthusiast culture literacy for authentic storytelling.
- CapCut/Premiere/DaVinci and Lightroom or similar.
- Experience boosting posts or simple Meta Business Suite ads.

How hiring works

- Phone screen

We discuss your experience, local market knowledge, and how you work in a small team.

- Practical review

Short task matched to the role—e.g. event run-sheet, one-week content plan, or outreach draft.

- On-site interview

Meet the team at Northcote, see the showroom/workshop, and align on brand standards.

- Offer

Clear start date, schedule, and goals for the first 90 days.

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📌 Social Media & Content Creator (Williamstown)
🏢 IKIGAI Motors AU
📍 Williamstown