Director Of Media (Videographer + Content Lead)

We’re a fast‑growing education company on the Gold Coast running high‑impact seminars, masterminds and events that help founders scale companies and build lives they actually enjoy.

We’re now looking for our first in‑house Director of Media : a hands‑on videographer and content leader who wants to build a world‑class personal brand and media machine, not just “make posts.”

The role

This is a player‑coach role.

Plan content with the founder across podcast, YouTube and socials

Shoot and direct video (studio, events, podcast, BTS, social)

Brief and manage a small pod of video editors / contractors

Optimise titles, hooks and thumbnails based on performance

Build a simple system so we’re publishing at scale every week

You’ll be measured on consistent output, channel growth and lead flow from organic.

Build a “business within the business”

This isn’t “come edit my clips and go home.”

If you’ve got ambition, this is your chance to build a media business inside an existing business :

You’ll design the content machine, not just follow someone else’s.

As the platforms grow, we’ll tie upside directly to channel performance and business impact (growth‑linked bonus/commission structure).

Over time, you’ll have the opportunity hire and lead your own small media team, effectively running your own “agency” with one client: us.

If you want a place to grow with real ownership instead of bouncing between freelance gigs, this is for you.

Key responsibilities

Develop and maintain a rolling content calendar across YouTube, podcast, IG,



TikTok and Facebook

Film and direct founder‑led content, live events and in‑person experiences

Manage external editors (briefs, deadlines, quality control, feedback)

Analyse performance (views, watch time, CTR, saves, shares) and double‑down on what works

Maintain an organised content library and easy naming / filing system

Work closely with the founder to test new content formats and series

About you

You’re not a “freelancer who wants another client.” You want to go deep on one brand and build something.

You have:

3+ years in videography / content creation (camera + edit + social)

Strong experience with short‑form social video (IG Reels, TikTok, YT Shorts)

Confident use of Premiere Pro / Final Cut (or similar) and basic design tools

A portfolio/reel that shows you can tell a story, not just make things look pretty

Comfort directing talent on camera and running shoots end‑to‑end

Basic understanding of hooks, titles and thumbnails for performance content

The desire to build and lead a small content team over time

Bonus if you’ve worked with personal brands, podcasts, coaches or education businesses.

What we offer

A genuine chance to build and lead the media function from day one

Growth‑linked bonus/commission structure as channels and pipeline scale

In‑person Gold Coast role with a founder who actually loves content and will back your ideas

Direct mentorship, autonomy and a clear path to grow into Head of Content as we scale

Travel internationally to events and podcasts, and the chance to build something genuinely category‑leading

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📌 Director Of Media (Videographer + Content Lead) (City of Gold Coast)
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📍 City of Gold Coast