Bet Right in Sydney CBD is seeking a Client Lifecycle Manager to own the full lifecycle strategy from acquisition through retention and reactivation. You will set segmentation priorities, direct campaign architecture, and tie results to LTV, promotional efficiency, and margins, working closely with the Lifecycle Marketing & Automation Specialist who executes Braze and Amplitude work daily.
Reporting to the COO, you will translate strategy into Braze campaigns, drive cross-functional
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📌 Lifecycle & CRM Marketing Lead (Braze + Amplitude) (City of Sydney)
🏢 Bet Right
📍 City of Sydney
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