True Society is a collective of bridal stores offering all brides the ultimate wedding dress shopping experience. We help brides celebrate their own personal style that represents their true self.

We are looking for career-minded retail professionals (our True Crew!) who are passionate about fashion, sales and bridal.

We have 2 new opportunities available:

- 1 x NSW (Sydney Based)
- 1 x VIC (Melbourne Based)

Your Role

The Regional Store Development Manager drives customer experience, sales results and revenue, overall performance, and growth through True Society best practices, focusing on KPI’s, leveraging their deep experience in sales and knowledge of the bridal industry.

In addition, you will:

- Lead the successful establishment and operational launch of new True Society boutiques, ensuring each location is set up to global brand standards.
- Recruit, train and develop Store Managers, leadership teams and Bridal Stylists
- Drive sales performance through coaching, KPI analysis, and sales optimisation
- Partner with store leadership to implement merchandising, inventory optimisation, operational standards and customer experience initiatives.
- Support existing stores through ongoing leadership development, performance coaching and continuous operational improvement.
- Travel extensively and undertake extended assignments to support new store openings and regional expansion.

Your Profile

- Minimum of 5 years senior level retail sales management experience, with leadership experience within a bridal sales or bridal retail.




- Demonstrated success in hiring and development of team members into leadership roles.
- Proven stylist and management experience including strong sales performance within a bridal environment is required in order to demonstrate the sales and operational expertise required to train others in these functions.
- Solid commercial acumen with experience analysing KPIs, sales performance, inventory and operational metrics to drive business outcomes.
- Advanced stakeholder management, communication and leadership skills, with the ability to influence teams across multiple locations.
- Willingness and ability to undertake frequent travel and extended assignments in support of business expansion.

What does it mean to be part of the True Crew?

A Warm Welcome. The True Crew is the heart and soul of the True Society experience. They are passion-led and go above and beyond to support one another and to ensure every bride feels all the love the moment they walk through the doors.

All the Dresses! You'll be surrounded by rack after rack of aisle-worthy styles from international, award-winning wedding dress designers, giving you the ability to help each bride find the dress of their dreams.

Exceptional Experience. We are focused on providing an exceptional experience to our brides, and we provide the same thoughtful experience to each of our team members. We provide a competitive salary, and ample opportunity for exceptional team members to grow with us as we continue to expand.

How to Apply

If you have the skills and drive to help us further our growth, follow the prompts to submit an application.

Work Location: In person

📌 Regional Store Development Manager (Australia)
🏢 True Society
📍 Australia