Help Shape One of Australia's Leading Home Care Brands

Are you a creative digital marketer who thrives on bringing brands to life through compelling content, innovative campaigns, and meaningful engagement?

Right at Home Australia is seeking a passionate and energetic Digital & Brand Coordinator to join our national Home Office team. This is an exciting opportunity to play a key role in supporting more than 60 franchise locations across Australia while helping strengthen the voice, visibility, and reputation of a growing national brand.

Reporting to the Head of Marketing & Communications, you will work across digital marketing, social media, content creation, events, brand management, and franchise support. No two days are the same. One day you might be creating engaging social media content, the next analysing campaign performance, coordinating a major conference, or supporting a national advertising campaign.

If you're creative, digitally savvy, highly organised, and looking to build a rewarding marketing career with a purpose-driven organisation, we'd love to hear from you.

About Right at Home

Right at Home is one of the world's leading providers of quality in-home care, supporting older Australians and people living with disability to remain safe, independent, and connected within their communities.

With a growing national footprint and an award-winning network of franchise offices, our mission is simple: to improve the quality of life for those we serve.

The Chance

As our Digital & Brand Coordinator, you will help drive the execution of national and local marketing initiatives that strengthen brand awareness, generate leads, support franchise growth, and engage key stakeholders across the network.

Working closely with the Head of Marketing & Communications, you'll be involved in a broad range of activities including:

Digital Marketing & Campaigns

- Support the development and delivery of SEO, PPC and digital advertising strategies.

- Assist with paid social media campaigns across Facebook,



Instagram, LinkedIn and Google.

- Monitor campaign performance and provide insights to optimise results.

- Track website performance, user engagement and conversion metrics.

- Assist in developing marketing forecasts, campaign reporting and ROI analysis.

Content & Social Media

- Create engaging content including blogs, graphics, videos, newsletters and social media posts.

- Manage and schedule social media content through Hootsuite.

- Support franchise offices with localised digital content and campaigns.

- Maintain and enhance the online presence of franchise locations across Google, Facebook and Instagram.

- Keep up to date with emerging digital trends and identify innovative marketing opportunities.

Brand & Communications

- Support the production of monthly newsletters and internal communications.

- Contribute to website content, copywriting and promotional materials.

- Help maintain brand consistency across all marketing channels.

- Collaborate with franchise owners to develop compelling local marketing initiatives.

Events & Sponsorships

- Assist in the planning and delivery of conferences, trade shows, award programs and sponsorship activations.

- Support national partnerships, including our sponsorship activities with Bowls Australia.

- Coordinate promotional collateral and event communications.

Franchise Network Support

- Provide marketing guidance and support to franchise offices nationwide.

- Maintain accurate franchise directory listings and contact databases.

- Monitor competitor activity and identify opportunities to enhance market visibility.





- Support ad hoc marketing and communications projects across the Home Office team.

What You'll Bring

Essential

- Bachelor's degree in Marketing, Communications, Advertising or Business.

- Minimum two years' experience in a marketing, digital marketing or communications role.

- Excellent written and verbal communication skills.

- Strong understanding of social media platforms and digital marketing principles.

- Experience using social media management tools such as Hootsuite.

- Strong organisational skills with the ability to manage multiple projects simultaneously.

- Creative thinking and a passion for developing engaging content.

- High attention to detail and commitment to quality.

Desirable

- Experience with Google Analytics, Google Ads and SEO tools.

- Graphic design experience using Canva or Adobe Creative Suite.

- Video editing and content production skills.

- Franchise, healthcare, aged care or community services industry experience.

Why Join Us?

At Right at Home Australia, you'll become part of a supportive and collaborative national team that values innovation, creativity and continuous improvement.

You'll enjoy:

- A diverse and fast-paced role with genuine variety.

- Opportunities for professional growth and development.

- Exposure to national marketing campaigns and major events.

- A supportive team environment where your ideas are valued.

- The ability to make a meaningful impact in an organisation that improves lives every day.

Most importantly, you'll help tell the stories of the amazing caregivers, clients and franchise teams who make a difference in communities across Australia.

Ready to Make an Impact?

If you're a motivated marketing professional looking for an opportunity to grow your career with a nationally recognised and purpose-driven organisation, we'd love to hear from you.

Apply today and help us continue improving the quality of life for those we serve.

📌 Digital & Brand Coordinator (Milton)
🏢 Right At Home
📍 Milton