Reporting to the CEO, the Marketing & Events Manager owns and runs the day‑to‑day marketing and events function across the growing Cosca Group of Entities. This role exists to protect and elevate the Cosca brand across every office, channel and acquired firm, to deliver consistent, high‑quality marketing and standout events, and to make smart use of our marketing tools and technology so the function runs lean without losing craft. The role also supports the group's growth (from 52 team members in 2023 to 100+ in 2026), including brand integration through mergers and acquisitions.

This is hands‑on, generalist role. We back our marketing with moden tools – including AI – to take the grind out of first drafts, reporting and admin, so your time goes to the things that matter most: brand, taste, events and relationships.

Key Responsibilities

Brand & Design

- Guard a consistent, polished Cosca look across every office, channel and acquired firm.
- Protect our down‑to‑earth, country voice and values across everything we communicate.
- Produce the day‑to‑day creative in Canva.
- Write the brief and hold our outsourced design studio to a high standard.
- Own brand consistency through office moves, mergers and co‑brands.
- Keep brand assets, templates and guidelines current and correctly used.

Content & Channels

- Plan and run the content calendar against the industry key dates.
- Create and schedule social content across our channels.
- Maintain our Google Business Profiles and respond to reviews.
- Keep cosca.com.au current – team pages, blog publishing and ongoing upkeep.
- Oversee blog drafting and publishing.

Email Marketing & Database

- Run client newsletters and campaigns in ActiveCampaign.
- Keep the database clean, correctly tagged and segmented.
- Choose the right audience for each message.
- Own EDM production from draft through to send.

Events





- Own the flagship G2G retreat for 100+ staff, end to end.
- Coordinate webinars, seminars and stakeholder meetings.
- Manage the budget, suppliers, run sheet and on‑the‑day delivery.
- Be the calm middleman between venues, suppliers and our people.
- Make smart use of our marketing tools and technology to work efficiently.
- Oversee Google Ads, SEO and analytics, and act on the weekly reporting.
- Keep conversion tracking and lead capture working end to end.
- Report results clearly, and what they mean for the next move.
- Brief and manage outsourced design and digital specialists.
- Coordinate signage, office fit‑outs and sponsor boards.
- Manage print and install suppliers.
- Keep cost discipline across marketing spend.

Success Measures – First 12 Months

- A visibly consistent, polished Cosca brand across all offices and acquired firms.
- The G2G retreat delivered smoothly and on budget.
- Marketing running efficiently, making good use of our tools and technology.
- A reliable content, social and EDM rhythm that doesn't drop.
- Outsourced design and digital partners briefed and held to standard.
- Clear, regular reporting the CEO can act on.
- Brand integration handled cleanly for any acquisition.

Experience & Capability

Required

- Proven marketing generalist experience across content, social, email/CRM and web.
- A strong design eye and brand sense – you can tell on‑brand from off, and you sweat consistency.
- Hands‑on fluency with Canva.




- Comfortable making the most of modern marketing tools, including AI (e.g. Claude, ChatGPT).
- Confident brief‑writing and experience managing external creative or agency partners.
- Event coordination experience – you can run a sizeable event and stay calm when the numbers change on the day.
- Clear, warm writing in an Australian voice.

Highly Regarded

- A genuinely strong design and brand background – this matters to us.
- Adobe (Illustrator / InDesign) capability.
- Experience in accounting, financial services or an AFSL environment.
- ActiveCampaign or a similar CRM / email platform.
- Experiendce keeping a brand consistent across multiple locations or through mergers.
- A regional Queensland connection or an understanding of regional business.

Personal Attributes

- A great eye and high creative standards.
- Comfortable making the most of modern tools to work efficiently.
- Organised and calm under pressure, especially on event days.
- High agency and a proactive problem solver.
- Commercially aware and cost disciplined.
- A warm, down‑earth communicator.
- Comfortable working across regional and metropolitan offices.

Scope of Authority

Responsible for the group‑wide marketing and events function and brand standards.

Authority to brief and manage outsourced design and digital specialists.

Authority to choose and use the marketing tools that get the job done.

Benefits

- Competitive salary and benefits package.
- Community minded organisation with Grants provided via the CoscaOne Foundation.
- Team Activities and Events – Two staff Retreats a Year.
- Employee Assistance Program.
- Opportunities for career development and career progression.
- Culture built around learning and development – powered by Go1.
- Early finish on Fridays.

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📌 Marketing and Events Manager (City of Gold Coast)
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📍 City of Gold Coast