Media & Partnerships Manager (Victoria)

Media & Partnerships Manager (Victoria)

We’re T2, a tea brand known for its delicious tea made with premium, sustainable ingredients. Every day, we love to excite our customers by inviting them into our world of tea, online and in our retail stores across Australia, New Zealand and Singapore.

Like our teas, our people are unique and diverse. We believe every team member brings different experience and skills to each role which is invaluable to T2. In return we provide training, incentives and encourage an inclusive culture through our policies and initiatives.

Today, we’re part of LIPTON Teas and Infusions, the world’s largest tea business. For our team, this connection opens opportunities to build global relationships, expand your career globally and participate in global programs and industry-leading initiatives.

Looking for a role that fills your cup? Positive news, T2 Tea is looking for a Media & Partnerships Manager to join its passionate team.

About the role

Reporting to the Marketing Director, the Media & Partnerships Manager will lead the strategy and execution of T2’s paid media program and marketing activation initiatives. With a 60% focus on managing our media agency to deliver strong ROI across digital channels, and a 40% focus on brand partnerships and retail activations, this role is central to driving both profitable growth and meaningful brand experiences.

You’ll set our media agency up for success, ensuring campaigns are commercially sound, creatively-led, and performance-driven. At the same time, you’ll activate marketing campaigns, shopping centre collaborations, and regional marketing initiatives to bring more customers into our stores and create memorable community connections.





This role balances commercial acumen, creative storytelling, and stakeholder management — ideal for someone who thrives in a fast-paced environment and is passionate about delivering results while keeping the magic of T2 alive.

Your day-to-day will include:

- Owning global paid media and owning the media agency relationship. This includes budgeting, forecasting, ROI measurement, setting clear KPIs and driving agency accountability
- Building structured reporting frameworks and surfacing actionable insights to optimise planning
- Manage execution of brand partnerships, shopping centre collaborations, and marketing activations that support retail traffic and conversion.
- Manage cross-functional integration and innovation by aligning paid and partnership activity with CRM, Digital, Retail and Trading calendar to support commercial cycles

About you

- 5+ years’ experience in paid media and performance marketing (in-house or agency).
- Proven ability to exceed performance targets and deliver ROI through paid channels (Google Ads, Meta, TikTok, Reddit etc).
- Strong experience managing media agencies - brief, direct, challenge for success.
- Demonstrated expertise in budgeting, forecasting, and investment optimisation.
- Skilled in building reporting frameworks and analysing attribution models.
- Experience with A/B testing,



incrementality, and structured test-and-learn programs.
- Proficiency in analytics tools (GA4, Tableau, SEMrush) and media platforms.
- Excellent communication and stakeholder management skills
- Experience in partnerships, shopping centre marketing, or regional activations
- Strong project management & able to oversee multiple cross-functional campaigns.

Life at T2

- Enjoy a 50% discount to spoil yourself, plus endless cups of tea.
- Get recognition and rewards. T2 celebrates our team contributions through our Moment Makers program, featuring exciting prizes.
- Volunteer leave day per year with a purpose aligned organisation.
- Workplace policies with impact: Menopause policy, Gender equity policy, Equitable remuneration policy and Flexible working arrangement options, including hybrid work.
- Employee Assistance Program (EAP).
- T2 Culture Club ensures we celebrate every occasion in the calendar – bringing fun and excitement to life at T2.
- Head office located in lively Collingwood, close-by to delicious cafes and public transport (both train and tram).

About the application process

Don’t feel like you meet every single requirement? Still apply! We’d love to receive your application if most of your experience matches and you think you’ll thrive in this role.

All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

T2 commit to respond to every applicant.

No agencies please – we have this one brewing in-house.

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📌 Media & Partnerships Manager (Victoria)
🏢 T2
📍 Victoria