Email Marketing Manager | [KSL287]

Email Marketing Manager | [KSL287]

Direct message the job poster from Archie Rose Distilling Co.
Senior eCommerce & Digital Marketing Manager - Archie Rose Distilling Co. Global Marketing | eCommerce | CRM | Retail | Cosmetics & Skincare |… Archie Rose Distilling Co. was founded in Sydney in 2014 to re-ignite and lead Australia's rich history in distilling, driven by four values including innovation, quality, authenticity and education. Now proudly Australia's most highly awarded distillery, we produce a diverse range of whiskies, gins, vodkas and rums, as well as one-off collaborations, venues and spirits experiences.
As our fast-growing business continues to thrive,



we're looking for an experienced Email Marketing Manager to join the marketing team at our Botany Head Office. You'll sit within our high-performing, award-winning eCommerce team, playing a key role in ensuring every customer journey is seamless, personalised and impactful.
You'll be helping to market our range of award-winning spirits, as well as our unique customer experiences — including spirits masterclasses and tailored gifts — bringing our brand to life at every touchpoint.
Archie Rose is committed to fostering a diverse and inclusive work environment. We invite people of all backgrounds and identities to apply for this role.
Your key responsibilities will include: Owning end-to-end execution of email and SMS marketing — from CDP setup, strategy and segmentation to building, testing, deployment and analysis Driving database growth via targeted acquisition campaigns, competitions, partnerships and lead generation initiatives Planning and delivering automated lifecycle flows to boost conversion, retention and customer loyalty Briefing creative and design teams on CRM content needs,



managing timelines to ensure assets are delivered on brand and on time Maintaining a high-performing, compliant database — overseeing list hygiene, segmentation and seamless platform integrations (Shopify, Klaviyo and more) Analysing and optimising performance by reporting on open rates, CTRs, revenue and engagement trends to continually refine our CRM strategy What we're looking for: 4+ years' experience in CRM or lifecycle marketing roles, ideally within eCommerce D2C brands with a focus on email and SMS marketing Proven ability to develop and execute CRM strategies that drive engagement, retention and revenue Hands-on experience with CRM and marketing platforms — particularly Klaviyo, Shopify and Google Analytics. Strong understanding of data segmentation, email deliverability,



automation flows and best-practice personalisation Confidence with reporting and analysis — able to turn insights into action A knack for creative briefing and working with design and content teams to bring campaigns to life Excellent project management skills and a passion for continuous improvement No agencies please.
Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Beverage Manufacturing Referrals increase your chances of interviewing at Archie Rose Distilling Co. by 2x
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The original job offer can be found in Kit Job:
https://www.kitjobau.com/job/138430770/email-marketing-manager-ksl287-new-south-wales/?utm_source=html