(K750) | Media Buying Specialist

(K750) | Media Buying Specialist

03 Sep
|
Hire Digital
|
Sydney

03 Sep

Hire Digital

Sydney

A multinational client is seeking a Media Buying Specialist to deliver PPC campaigns to the most relevant and effective networks, based on analysis, monitoring, review, and active decision-making.



This is a remote position. We welcome candidates from any location. Resumes are to be submitted in English.



Responsibilities





- Well-versed in principles of Search Engine Marketing (SEM) including Search Engine Optimization (SEO).

- Strategize and execute digital performance marketing campaigns across channels to support the client's business goals, drive commercial performance, and strengthen its brand.

- Develop effective paid search strategies and launch and optimize various PPC campaigns.



- Manage paid ad campaigns across display, search, social and retargeting networks by keyword research, analysis, and keyword performance test.

- Ensure performance marketing alignment, strong tactical campaign collaboration, and integration across functions.

- Build and run A/B tests across landing pages and the homepage.

- Monitor successful campaigns managing bids and budgets to be able to meet the predefined KPI’s.

- Assess performance by using KPIs and produce reports from data.

- Suggest and develop new campaigns across multiple channels.





Requirements





- Previous work experience as a Media Buyer or PPC Strategist or Digital Marketer.

- Experience in data analysis and reporting.

- Knowledgeable of SEO and digital marketing concepts.

- Preferably familiar with multiple platforms.

- Familiar with analytics tools eg: Google Analytics, Tableau, WebTrends etc.





About Hire Digital



Hire Digital helps enterprises and growth companies build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency.



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The original job offer can be found in Kit Job:
https://www.kitjobau.com/job/12004458/k750-media-buying-specialist-sydney/?utm_source=html

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